Volvo

VOLVO CONCEPT UNIVERSE

The Concept Universe is a large, luxurious sedan with a new human-centric design language that honors the beautiful lines of classic Volvo models.

Value

Contribution

From first idea to launch via proof of concept, prototypes, component sourcing to manufacturing. Our strategy, design, and development team gathered forces to develop a product that meets provides parents with additional piece of mind. We worked closely with the client throughout on all aspects but with focus on app development, design, software, hardware, and firmware.

The Concept Universe is a large, luxurious sedan with a new human-centric design language that honors the beautiful lines of classic Volvo models.

The interior of the Concept Universe is a comfortable, cultivated environment that is also user-focused and refreshingly uncomplicated. It is driver-oriented in the front and comfortably relaxed in the rear.

The in-command driver environment has intuitive controls and a touch-screen that approaches the hand when the driver reaches towards it - with everything operated from a seat that is inspired by ultra-comfortable chairs.

Passengers in the rear seat are embraced by pure comfort. The interior moulds into the rear seat and becomes part of the seating environment.

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