Heartfelt messages woven into human stories using technology and innovation was the theme at Volvo Cars Geneva International Motor Show 2015 stand. The Techno Creatives built a friendly and informative augmented reality AR experience that informed Volvo guests about the bold vision for the year 2020.
Explaining what's to come in the near future and the commitment one makes to be ready for this projected future is difficult. Nevertheless, explaining future scenarios through a gamified lens does make it easier for anyone to understand the value of one's commitments.
The Techno Creatives executed a friendly and informative Augmented Reality experience that informed Volvo guests about their bold vision for the year 2020. On picking up the devices they immediately were able to engage with a stunning Augment Reality experience. The AR experience was made complete with sound effects and narrated stories that the guests witnessed as they unfolded in front of them on the table.
