DB Schenker

Gamifying logistics and transportation services

Logistic system play is an interactive game that explains how DB Schenker creates values in transportation and logistic system. It helps DB Schenker to explain their core business with a playful experience to their visitors in fairs and exhibitions.

Value

Grabbing visitor's attention on large fairs is key to enlarging your customer's base. It's easier said than done, especially when it comes to explaining services within logistics and transportation. Gamifying products and services is a means through which you can grab visitors attention.

Contribution

In order to support DB Schenker's sales and R&D team, our designers and developers have teamed up to create an interactive experience where visitors learn about their new services through a game. Our designers and developers have built this game in Unity and connected controllers to it, allowing it to be played from a distance.