🎙 EP04: Parakey - para que? Building a secure digital access system with BLE
November 26, 2020
Parakey co-founder, Jonas Arvidsson, gives us insightful stories and learnings to successfully introduce digital solutions in a traditional B2B industry.
In this episode, you will get to know the Gothenburg-based company Parakey. Four guys, developing services for self-driving cars, who - in 2016 - decided to jump ship and instead solve a self-experienced issue with today's conventional access systems. With a one-year startup, they went visiting the most Swedish traditional Real Estate owners and asking: "What about using a smartphone as a key to access security measurement in your facilities?"
According to the CEO and co-founder of Parakey, Jonas Arvidsson, it wasn't easy to convince the real estate industry of new tech. But a very unusual presentation strategy got them into the business, and the company is now the Nordic's leading provider of mobile access control for office spaces and commercial Real Estate.
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